What Is Your Most Important Asset?

Many people focus first on acquiring certain assets–buying real estate, motor vehicles, and personal possessions. Only later do they think about protecting these assets.

Why? Most often because insurance coverage is required. Plus, once you own property, you want to be able to replace or repair it in case of damage or theft.

Also, the lenders who finance the cars, homes, and other “big ticket items” have a direct interest in requiring insurance coverage. Even organizations and companies you do business with may ask to be named as an insured for as long as they have a direct interest in your project. 

Which one of these items is your most important asset? 

Answer: None of these! 

The most important asset? It is YOUR INCOME–not only what you earn currently but also your future earnings. Think about it this way: should you lose your income over many months or years, you will lose your important tangible assets!

How do you protect your income?

With disability and life insurance planning.

Most people never adequately protect current income or their lifetime projected earnings. 

In fact, far less than half of all Americans OWN disability and life insurance. 

If you depend on group insurance, workers' comp, and Social Security, these benefits are not the same as the security of owning your insurance coverage. Nor are they even guaranteed! 

There is a reason why disability insurance is also called “income protection.” It is an essential for being able to meet your financial goals.

Since 1975, our agency has worked with many people to help design quality, affordable disability and life insurance as a package. 

Contact me to learn more about how your income can be protected. Let’s get your plan in place today so you can have real peace of mind!